I sat down yesterday to write a post. All bubbly and happy and promote-y about some new Things, Trinkets, Fripperies in my shop. And in case, you've been living under a rock (aka Social Distancing now) the world slammed the door ...with vigor... leaving the We Are Closed sign swinging back and forth. Back and forth. I am NOT a media whore. I rarely if ever listen, read, watch The News. If something important is happening either Tom fills me in or I catch a snippet on Instagram or Facebook. And that's enough. Because frankly, in my neck of the woods very little actually pertains To Me. And sure. You can call me an ignorant tit but truly. How much do we really need to know? Until yesterday, I've been rather oblivious to the whole Corona thing. Well. As much as one can with a husband who tends to be rather ..erm.. reactionary to such things. But yesterday? The world ...MY world... blew up. Every other Instagram post was about #washyourhands #socialdistancing #closed  #p......

Back in the Old Days of the internet, you could pretty much sign up for an Ebay or Etsy account and be selling by the end of the day. Last year my "Hey! Maybe I should take this Art Thing seriously" foray into gallery representation wasn't quite what I expected so THIS year, I decided to try and sell my work myself. Turns out Build it and They Will Come? doesn't work anymore. Which means I need to y'know actually think about marketing and audience and ...oh lord help me... consistent presentation. Luckily I have a secret weapon. Tom. My husband. Aka Marketing Guru. He's been trying to help me work through my shit (read: self-deprecation and aversion to self-promotion) and present a cohesive, maybe not quite professional (we ARE talking about *me* after all), sales strategy. Cue the newsletter re-vamp: Every ecomm/online marketing webinar will tell you Your Email Subscribers Are Your Lifeblood. Doh! Failed THAT Marketing 101 class. I've had an em......